Improve and innovate business models

We work with the Business Model Canvas (from Alex Osterwalder), a strategic tool for developing new business models or documenting and improving existing ones. The Business Model Canvas consists of nine parts: customer segments, value propositions, customer relationships, channels, revenue streams, key resources, key activities, key partners and cost structure. It is a hands-on tool that offers focus, flexibility, and transparency which fosters understanding, discussion, creativity, and analysis.

Workshop options

1 DAY:

Business Model Canvas Master Class

2 DAY:

Applied business model innovation using the Business Model Canvas framework

Workshop outcomes

Learn what is a Business Model Canvas (BMC)

Understand the difference between using the BMC vs. traditional approaches

Learn when and how to use the business model canvas

Understand how to use the 9 building blocks to construct a business model

Learn how to do business model generation – unpack different business models to understand how different businesses create and deliver value

Be able to challenge and identify potential new business models

Understand the importance of a unique value proposition

Be able to spot bad value proposition design

Know how to apply digital transformation principles to challenge existing business models or to create innovative new business models